Spoke Cards!

Spokecard

In addition to designing ecards, the Bike From Work Party flyer and other design & production duties for Bike to Work Day, I also got to design a set of spoke cards for the big day. The spoke cards were given away for free as part of the swag found in the Bike to Work Day tote.

BTWD_SpokeCard_BlueYellow
BTWD_SpokeCard_BlueYellow

I presented a couple of different design ideas and this was winning design. Aside from red-magenta/yellow combo, the spoke cards also came in three other colors combos: Fun stuff. This was definitely one of my favorite pieces to work on. I loved the idea of showing a variety of bikes, rather than just one kind. Just as there are many different types of jobs people have, there are also many different types of bikes people ride. As long as people are riding bikes for everyday commuting, in the end it really doesn't matter what kind of bike you ride, as long as you just ride.